A restaurant site has a simple job: get someone hungry through the door. That means a menu that reads properly on a phone (not a blurry PDF), hours that are always right, and a one-tap way to call or get directions.
Around here, plenty of restaurants depend on the summer crowd along the lake and the fall wine country traffic. Visitors don't know your name yet, so we set the site up to show in "near me" searches and look good when someone shares it.